Numerator to relocate to redeveloped Marshall Fields building in Chicago

Numerator, a leading marketing research data and tech firm, signed a lease to become the headlining office tenant of the iconic former Marshall Field & Company’s building in Chicago. The Telos Group represented Brookfield Properties in the deal while The J. Rich Company LLC represented Numerator.

This is the first confirmed tenancy after Brookfield Properties announced its multi-million-dollar investment on the top six floors of the historic landmark that houses Macy’s on its first seven levels. Unconfirmed reports last September suggest that Vivid Seats, a Chicago-based secondary market online ticket platform, will move to the building.

“We’re thrilled to welcome Numerator to 24 East Washington,” said Stefan Dembinski, executive vice president for Brookfield Properties. “Landing a company of this caliber and tech-forward style demonstrates our success in reimagining the future of this landmark building. We are well on our way to leveraging this property’s location, stunning historic features, and its new top-tier amenities to lead the charge in the next generation of offices in Chicago.”

Numerator will occupy over 60,000 square feet on the 12th floor of the building in 2020. 24 East Washington has some of the largest floorplates available in the city, ranging from 105,000 square feet to 120,000 square feet, creating the opportunity for tenants to design a modern and efficient layout.

“24 East Washington was a clear choice for our global headquarters,” said Numerator chief financial officer Regan Garrett. “The building’s size and dramatic space give us design efficiency while creating an environment where people will want to gather. The location makes it easy for employees to commute anywhere in the city and beyond, and it includes a first-class building amenity package. It’s an ideal place to attract and retain the talent we need to continue to grow.”

The amenity package in the building will feature a 40,000 square foot fitness center, a 10,000 square foot rooftop garden, a tenant amenity lounge and a conferencing center. Other renovations to the building include a new lobby, 14 new elevator banks and an upgraded base building designed with LEED Silver certification requirements in mind.

“Numerator is exactly the type of tenant we had in mind when we worked with Brookfield Properties to develop the building’s repositioning strategy,” said Jack O’Brien, senior vice president of The Telos Group. “We knew this building was a golden opportunity, and that opportunity has begun to come to fruition even before construction in the building is complete.”

The building will complete its renovations in June 2020. Jason Schulz and Richard Schulz from the brokerage, The J. Rich Company LLC, represented Numerator in the lease agreement.